In response to these challenges, LivelyGreen, a strategic design consultancy, crafted the theme, Forging Ahead as the cornerstone of the sustainability report. This theme seamlessly addressed the need for continuity and YTL PowerSeraya’s leadership position in the energy sector.
To bring the Forging Ahead theme to life, LivelyGreen employed a strategic design approach that harmonised with YTL PowerSeraya’s brand identity. The theme featured an athletic figure with vibrant blue stripes, visually representing the company’s image as a dynamic industry leader.
To reinforce the theme, we creatively infused symbols of sustainability throughout the report, serving as powerful visual cues that highlighted YTL PowerSeraya’s commitment to environmental responsibility and corporate citizenship. Each report section, covering Climate-Related Disclosures, Environmental Performance, Social Performance, and External Engagements, was designed to captivate readers personally.
Additionally, We presented numerical data creatively, making the statistics come to life and reinforcing YTL PowerSeraya’s dedication to transparency and sustainability in an engaging way.
A dedicated section was also introduced to celebrate the milestones reached despite global challenges, backed by infographics and timelines that mapped out the company’s steadfast march towards its 60-30 vision.